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Ralph Honda | Done Right INSIDE RALPH
MAY 2022 NEWSLETTER
Schedule An Appointment Call Us At 585-225-3200
HAPPY MEMORIAL DAY FROM RALPH HONDA
HONDA NEWS
Summary of Honda Briefing on Automobile
Electrification Business

Honda Motor Co., Ltd. help a press briefing on its initiatives in automobile electrification business that included participation of the following Honda executives: Toshihiro Mibe, Director, President and Representative Executive Officer; Kohei Takeuchi, Director, Executive Vice President and Representative Executive Officer; and Shinji Aoyama, Senior Managing Executive Officer. Here is a summary of the briefing follows:

Honda initiative for electrification
Honda is striving to be a company which serves as a source of "power" that supports people around the world who are trying to do things based on their own initiative and that helps people expand their own potential. To this end, Honda strives to realize "the joy and freedom of mobility" by seeking a "zero environmental footprint."

Solidifying existing businesses
Over the past several years, Honda has been pursuing various initiatives toward the direction to "solidify existing businesses" and to "prepare for new growth" and these initiatives have begun showing positive results in the areas of products, businesses and new technologies.
  • The structure of Honda automobile business has made steady improvement. As of today, the total number of variations at the trim and option level for global models has been reduced to less than one-half of the number in 2018 (Target: a reduction to one-third by 2025).
  • As for cost associated with global automobile production, Honda is on track to achieve its 10% reduction target, compared to the cost recorded in 2018.
Honda will continue to accelerate its efforts to generate resources by solidifying existing businesses and invest such resources in electrification and the preparation for new growth.

Unique Honda approach
As the world's largest power unit manufacturer with annual sales of approximately 30 million units of mobility products including motorcycles, automobiles, power products, outboard motors and aircraft, we aim to realize carbon neutrality for all products and corporate activities Honda is involved in by 2050, striving to eliminate carbon emissions from power sources of a wide variety of products. To this end, Honda believes that a multifaceted and multidimensional approach is needed, not a mere replacing of engines with batteries.
Including the utilization of swappable batteries and hydrogen as well as electrification of automobiles, Honda will offer a variety of solutions for all of its mobility products according to how its customers use the products in various countries and regions.
Furthermore, with the connected platform, which connects all these elements, Honda will enhance the convenience and efficiency of society as a whole.

To read the full article, click HERE.
EMPLOYEE ANNIVERSARIES
── 16 YEARS ──
Dave Moffett (Sales Consultant)
── 9 YEARS ──
Jeff (Capt.) Ford (Parts Advisor)

── 1 YEAR ──
Jeremy DAmico (Service Consultant)
Jorden Tonas (Service BDC Agent)
Bonnie Vitale (Accounts Payable/Receivable)
SERVICE TIPS
Save at the Pump with Fuel-Efficient Driving Habits
How can you save fuel while driving on hills or when braking in Rochester? When it comes to being fuel efficient, driving habits can make a big difference. Here’s how to be fuel efficient in various driving scenarios, from hills to stop-and-go traffic:
  • Use Your Momentum On Hills — Increase speed slightly as you approach a hill, then let momentum help going up the hill to reduce fuel consumption.
  • Accelerate Gently — Pressing harder on the gas pedal uses more fuel. Develop fuel efficient driving habits, like accelerating smoothly from a stop.
  • Plan Ahead to Avoid Traffic — Stop-and-go traffic is a major fuel drain, and a strain on your car’s drivetrain. If you can’t avoid driving during rush hour, plan alternate routes when possible.
  • Avoid High Speeds — High speeds are also a fuel drain for your Honda. You’ll get the best possible fuel economy by maintaining a speed of 55 to 65 mph.
  • Coast to a Stop — Rather than tapping the brake pedal, coast as often as possible. When there is no vehicle in front, remove your foot from the gas and coast to the stoplight.
  • Use Air Conditioning Wisely — Air conditioning at full-blast can reduce fuel efficiency by up to 20%. Crank it up only when necessary, and try using the recirculate function to conserve fuel.
  • Tune up / fuel treatment – keeping your vehicle in tune by checking engine air filter, changing spark plugs when needed, adding a fuel injection treatment every other fill up all maximize fuel economy.
  • Tire pressures – check tire pressures ( with an accurate gauge ) at least once a month and before any prolonged driving (such as a road trip).
  • Cleaning exterior – hard to believe a clean vehicle can improve fuel economy, but tests have proven clean vehicles have less drag and result in better mpg.
THE ALL-NEW 2023 CIVIC TYPE R
All-New Honda Civic Type R Prototype to Make U.S. Debut At Mid-Ohio Sports Car Course
Honda’s all-new 2023 Civic Type R prototype will make its U.S. public debut during the July 1-3 Honda Indy 200 NTT INDYCAR SERIES weekend at the Mid-Ohio Sports Car Course in Lexington, Ohio.  The highly anticipated Civic Type R will be wearing a special camouflage designed exclusively for Type R. In addition, the Civic Type R will serve as the presenting sponsor of the Honda Indy 200 race. The car will make several demonstration hot laps during the weekend, and serve as the lead vehicle as the start of the NTT INDYCAR SERIES race on Sunday, July 3.

The all-new 2023 Honda Civic Type R is already showcasing its trackworthy credentials, having recently set a new track record for a front-wheel drive car at the legendary Suzuka Circuit, home to the Formula 1 Japanese Grand Prix. During final performance testing and evaluation, the new Civic Type R lapped the Suzuka’s 3.6-mile figure-8 configuration in 2 minutes 23.120 seconds.

To read the full article, click HERE.
HAPPY MOTHER'S DAY FROM RALPH HONDA
Here’s a little something for our mothers showing our appreciation. Just mention this Gift Card at the time of write-up to receive $10.00 OFF!


FEATURED RECIPE
Sent to us by Teresa Carter (wife of Joe Lighthouse in Sales)
Cheesy Savory Oatmeal
Ingredients
1 tablespoon olive oil divided
2 tablespoon shallots minced
¾ cup steel cut oats
½ cup rolled oats
3 ½ cups water
½ teaspoon salt
1 cup cheddar cheese shredded
1 cup brussels sprouts sliced
1 large sweet potato peeled and diced
Salt and pepper to taste
3 eggs depending on your preference
1 tablespoon hot sauce optional
black pepper to taste		 Directions
1. Heat 1 teaspoon of olive oil in a large skillet over medium heat then add the shallots and stir for 1-2 minutes. Next, add the steel cut oats, rolled oats, water, and salt and stir. Bring mixture to a boil, then reduce heat to a a simmer and simmer the oats for 4-8 minutes, stirring occasionally.
2. While oats are cooking, heat the remaining oil in a separate skillet, then add the brussels sprouts and sweet potato, and cook over medium-high heat, stirring occasionally until they're cooked. Note: you may need to add more oil so that they cook faster.
3. Once the sprouts and potatoes are cooked, turn the heat down to low and use a spatula to create a hole in the center of the skillet; then, crack an egg in the center. If you're cooking two eggs, create two holes. Fry the egg(s) until it's cooked all the way through.
4. Once the oats are cooked, stir in the cheese until it's melted, and add black pepper to taste.
5. To assemble: pour oats into a bowl then top them with the brussels sprouts, potatoes, egg, and hot sauce if using. Enjoy!
Receipe credit: thealmondeater.com
Schedule An Appointment Call Us At 585-225-3200
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585.225.3200
3939 W Ridge Rd | Rochester, NY 14626
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